Karma Media and John Buoniconti Are Lacing up Their Shoes for the Big Walk

16,000-Mile Cross Country Trek Raises Money for Cancer Victims.

LOS ANGELES--March. 7, 2005-- When you tell John Buoniconti to take a hike, don't expect to see him anytime soon. His upcoming hike, "The Big Walk," www.thebigwalk.org, will cover 16,000 miles, hit every state in the continental US, take 3 years to complete and will raise at least $5 million to help ease the financial burdens of cancer victims and their families. Mr. Buoniconti's "Big John's Team" is set to start walking March 26 in Augusta, Maine. Karma Media, Inc. (OTC BB: KRMA - News) and Event 360, two of The Big Walk's corporate sponsors, will be with the team from the very first step, and Estelle Reyna, host of KRMA's international hit travel show "Estelle's Paradise," will accompany John during the first few miles of his trek.

"John's mission to raise money for cancer victims and their families is very personal, very touching and very important," stated Estelle Reyna. "John lost both his parents to cancer by the time he was 10 years old. He was then presented with a hospital bill for over $1 million. He has spent the past several years raising money to help the families of cancer patients cope with the financial strain of the disease, and Karma Media is very proud to help any way we can."

KRMA will be providing support for The Big Walk in the areas of public relations and multi-media footage. KRMA and Estelle will meet up with John and his team regularly over the 3-year journey to update the world on his progress.

"I'm looking forward to seeing the country on foot," stated John Buoniconti. "My team and I have been overwhelmed with the outpouring of support we've received for The Big Walk and I can't wait to meet the wonderful people in the small towns and big cities along our route. I'm also grateful that Karma Media recognizes the value of the work we're doing on behalf of cancer patients and their families."

Individuals and companies interested in sponsoring The Big Walk are asked to contact Dennis Jones at (310) 432-6372. Filming of The Big Walk by the Karma Media television crew will take place between March 25-30 in Augusta and Portland, Maine.

About Karma Media, Inc.

Karma Media, Inc., www.karmamedia.com, is a multi-media company producing original content in multiple languages, primarily for television. The Company's flagship product is "Estelle's Paradise," www.estelle.tv, a half-hour weekly travel show that airs on nearly 600 television stations around the world. The Company's core value of social responsibility influences its content, productions and strategic relationships.

Contact:
Dominique Einhorn
Karma Media, Inc.
310-383-8200
dom@karmamedia.com